links for 2009-01-21
by Martin Belam, 21 January 2009
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"And most surprisingly, tech company Belkin has been paying people 65cents (45p) for every positive review they post on amazon. Say again? Is it really worth forking out pennies - ironically via Amazon's mechanical turk system - to have all your reviews, even the genuine ones, called into question?"
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"Listen, your Web CMS is more important than your print content management system. Ideally, both will be strong systems that integrate well with each other. But with a Web-first strategy, tight integration isn’t that important anymore."
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Great post from Teacher Dude setting out the almost complete hows, whys and wherefores of plugging yourself into social media and 'citizen reporting' your own local beat.
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"Google announced that they will be closing down their Print Ads initiative. Google will no longer take new ads of February 28th and will close down the whole product offering on March 31st."
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"Mobile Searchers are in a different search cycle then regular searches - they’re looking for something in the here and now. They need to know where there’s a pizza place nearby, where the nearest bank is, and other useful information. Because of it’s medium, much of Mobile Search is centered around local search."