How search can help you understand your audience
by Martin Belam, 3 April 2003
I spoke today at "Search and Findability: 'How to Read Users Minds'", an event organised by BBC Training & Development at The Cobden Club in West London. I was alongside a very esteemed group of keynotes including Danny Sullivan, Bill Thompson, Margaret Hanley and Matt Jones.
The talk is available as an online article here, and as a print PDF version.